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The Hashtag: Index Your Content So Readers Can Find You

Award-winning writer Kathy Widenhouse has helped hundreds of nonprofits and writers produce successful content and has gained 600K+ views for her writing tutorials. She is the author of 9 books. See more of Kathy’s content here.

An online devotional for writers

A Word From The Word

The Scriptures point to me! (John 5:39, NLT

A Word For Writers

The Hashtag: a #devotional for writers based on John 5:39 with Word Wise at Nonprofit Copywriter #WritingTips #ContentWriting #DigitalWriting

A hashtag is a tool for social media users. It’s comprised of the hash symbol (#) followed by a term or phrase. 

When users click on the hashtag, they are pointed a page listing all other posts that have been tagged with the same term. For instance, the hashtag “#WinterOlympics” will lead you to a page to allow you to read other posts that reference the quadrennial event.

In other words, a hashtag acts like a user-generated index. Even if you scrolled through the web for 24 hours a day, you could not find all the comments and articles about a single topic all by yourself. There’s simply too much information. The benefit is clear: a hashtag allows you to cut through the sea of content to see other tweets or posts about the same topic. 

Hashtags point you to content that interests you most.

A Bible concordance provides a similar benefit. It acts like an index – an alphabetical list of words, showing where each one appears in scripture. 

It’s a useful tool in locating scripture passages, especially if you remember just one word in the verse. And a concordance is also helpful for word studies. It points to that topic in different places in scripture – places you may not have discovered, since the Bible is so big – and study it in those contexts.

The Bible is vast. A concordance allows you to read and study it purposefully. The web is vast, too. Hashtags point readers to specific topics on the web. Use them when you post on social media.

A Wise Word

Hashtags create an online user-generated index, pointing readers to your content.

A Word To Pray

Gracious Father,

Thank you for those who have indexed Your Word, allowing me to search and study more purposefully. Show me keywords and hashtags to choose to point readers to my content. Let me be helpful.

In Jesus’s name, Amen. 


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